Good morning, day 2 of Mobile Internet World is about to start. Have you seen The Weather Channel's mobile site? The Weather Channel owns www.weather.com and thus their mobile site is http://weather.mobi
I heard from one of their employees yesterday that they're mobile website actually gets more hits than their desktop website! The kicker was that many of these hits are actually coming from desktop browsers! They suspect that people are prefer the mobile site because there is so little fluff there. The users only want the weather forecast, and that's what the mobile site provides.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment